Where to get the data

Amazon Ads console → Measurement & reporting → Sponsored ads reports → Create report → Sponsored Products → Search term.

Upload Search Term Report (.csv or .xlsx) Sponsored Products Search Term ReportTarget ACOS % Benchmark for harvest vs wasteZero-order spend threshold Flag terms at or above this spend

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Upload your Sponsored Products Search Term Report or load the sample workbook to audit wasted spend and campaign structures.

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Amazon PPC Search-Term Audit Builder

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Amazon PPC Search-Term Audit Builder

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